Search Engine Optimization (SEO)

Our Services

At Yorktown e-Publishing, we do everything we can when building your site to make sure it is search engine friendly at no extra charge:

• Meta tags
• Keywords
• Descriptions
• Alt tags
• Search Engine Submission

If you don’t advertise your business, you cannot expect customers. It’s the same with a website. You must market your website properly, to build your business. There are several ways to do this:

Off the web

• Include your website address on all your stationery
• Advertise in your local newspaper and PennySaver regularly
• Advertise on Cable TV and radio
• Put your web address on giveaways
• Sponsor an event

Yep SEO Services

In today’s competitive online marketplace Search Engine Optimization is a must. With a properly constructed SEO campaign, your site can place well in the search engines for the keywords most important to your customers. Using a detailed worksheet to identify your key strategies, Yorktown e-Publishing will customize a SEO plan to fulfill your business needs. Our services include:

• Keyword and keyphrase identification and analysis
• Website analysis
• Comparative analysis
• Title and meta tag optimization
• Website optimization including copy revisions, redesign and programming revisions
• Search engine submission (including vertical search engines)
• Creation of online advertising
• Placement of PPC advertising
• Marketing consultation.

Please contact us for pricing and additional information.

Do it yourself on the Web

• Submit your site with additional search engines, including specialty search engines pertinent to your business
• Pay-per-click with Google and/or Overture
• Consider “pay-to-review” with search engines like Yahoo
• Purchase Banner Ads
• Participate in “linkshares”
• Publish an “e-zine”

PennySaver Marketing Support

As a division of the Yorktown PennySaver Media Group, we are able to leverage the marketing resources of the PennySaver to provide you with exceptional marketing support. Our marketing experts will discuss your objectives and how to best tailor your message for your target market.